Introducing SOTHYS Sensitive Zones Protective Fluid SPF50

Did you know that each year, more new cases of skin cancer are diagnosed in the U.S. than new cases of breast, prostate, lung, and colon cancer combined. In fact, according to studies, one in five Americans will develop skin cancer in their lifetime. More scary stats; one American dies from skin cancer every hour. 

According to the Singapore Cancer Registry, there are 1065 cases of skin cancer in Singapore men and 941 in Singapore women every year. Here in Singapore, skin cancer ranks 8th in both men and women!

If skin cancer isn't reason enough to slather on some sunscreen every morning, do you know that unprotected exposure to the sun can also cause premature aging, which over time can make skin become thick, wrinkled, and leathery. Since it occurs gradually, often manifesting itself many years after the majority of a person’s sun exposure, premature aging is often regarded as an unavoidable, normal part of growing older. However, up to 90 percent of the visible skin changes commonly attributed to aging are caused by the sun. With proper protection from UV radiation, most premature aging of the skin can be avoided.

Sothys sunscreen is rich in minerals to fight against infrared radiation, with chemical filters to ensure broad spectrum of protection against UVA and UVB radiation. Sunflower extract acts as an anti-oxidant to reduce the spread of free radicals generated by UVA, UVB and IR and strengthens the skin’s natural protection, minimizing the appearance of sunburn cells. In fact, sunflower extract is able to reduce the number of sunburn cells up to 54%.

Besides ensuring the best ingredients used, Sothys went a step further providing a sensorial texture for a more pleasant experience. Unlike most of the sunscreens available in the market, Sothys sunscreen penetrates quickly into the skin, leaving the skin with a non-sticky and non-dehydrated feel. With this product, you don’t have to worry about having a “white” face after application because this light-weight sunscreen is quickly absorbed and leaves no visible white film or residue.

This fragrance-free sunscreen is perfect to protect your face and sensitive areas. I personally have started using this every morning for the past week. It leaves my face, neck and decollete moisturized and protected and does not trigger any rash or breakout!

Priced at $109 for a 50ml tube, the SOTHYS Sun Care Line is available at appointed SOTHYS Salons.

LADY@LXG: Say what! sunscreen in a capsule??

I am a big sunscreen user. Unfortunately for me, I started this obsession a little late in life, so I have already damaged my skin irreparably, but heck, better late than never, so for the past decade or so, I have been slathering, spraying and daubing on almost every brand of sunscreen in the market, so believe me when I say that I know my sunscreen brands.   

Since the beginning of this year however, I have focussed this sunscreen obsession of mine towards one specific brand; Heliocare. I like the simplicity of the product and the fact that it is not tested on animals, as I am a huge animal advocate.

Their sunscreens also smell nice. Not overly perfumed or reeking of chemicals, but subtle and nice. My favourite is the gel/cream formula which melts into the skin. 

But today, I am not going to wax lyrical about their topical sunscreens. Instead, let me tell about their top-seller; Heliocare Oral, which is quite simply, sunscreen in a capsule. Its perfect for those of us who are not as conscientious about applying SPF on every visible surface of our skin, including the webbing between our fingers and toes. Its also great for when you just don’t have the time or ability to reapply every 2-4 hours, which is why Heliocare Oral is a must-have for me every morning to ensure that my already damaged skin, does not get damaged any further.

Thankfully because I have been literally dousing myself in sunscreen and now ingesting Heliocare oral for about a year, I do not have any freckling issues (phew!) but looking good and staying healthy takes effort, so if you want to ward off those pesky freckles and unsightly pigmentation, but keep forgetting to apply your sunscreen religiously, then my advice would be to get yourself a bottle of Heliocare Oral which claims to be able to protect skin from premature aging and sun damage, while inhibiting the depletion of collagen caused by UVA by 55% and reducing free radicals by up to 50%.

Its simple, mess free and keeps you protected when outdoors. Their patented fern extract of Polypodium leucotomous is currently the only agent known to provide oral sun protection. It also improves your skin’s inner defenses by preventing and reducing cellular damage caused by UV rays and free radicals. 

The best bit? I no longer have to run from one shady patch to the next like a demented vampire when walking my poor embarrassed dog, all thanks to Heliocare oral!

For more information and to take part in their year in giveaways, LIKE Heliocare on Facebook : www.facebook.com/Heliocare.Singapore

My formally embarrassed dog, can now walk with her head held up high as I no longer run from one spot of shade to the next.